Institute for
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Fuhrmann, Bettina

Univ.-Prof. Dr. Bettina Fuhrmann

Univ.-Prof. Dr. Bettina Fuhrmann

Head of the Institute for Business Education

bettina.fuhrmann@wu.ac.at
+43-1-31336-5072
Office Hours

Mondays 5 - 7 p. m.: Online office hours for BE-students via MS Teams. Please register (with name, matriculation and phone number) in good time by Friday noon before the Monday for your office hour at wipaed@wu.ac.at.

Research

  • Financial literacy and economic literacy

  • Social skills

  • Evaluation in the education sector, in particular teaching evaluation

  • Teaching quality, teaching behavior of "good" teachers

  • Complex teaching methods, in particular company simulations (training company)

  • Methods of empirical social research, in particular the combination of qualitative and quantitative methods

Teaching

  • Academic director of the master's program Business Education

  • Head of the Social Skills division (together with Herbert Langer)

  • Courses on business didactics

  • Method seminars, research proposal, dissertation seminar

  • Course Business Education II on financial education/financial literacy

  • Elective: Marketing in the Master's degree program in Business Education

My current courses can be found in the eVVZ (WU Course Catalog).

Professional Experience

  • since 2023: Head of the WU Center for Financial Education

  • since 2016: Head for the Institute for Business Education

  • 2012: Visiting professor at the University of Konstanz

  • since 2011: Head of the social skills division at WU Vienna

  • since 2010: Member of the team of the Competence Center for Empirical Research Methods at WU Vienna

  • since 2008: First vice president of ISBE/SIEC Austria

  • 2008-2009: Visiting professor at the University of Innsbruck

  • 2006-2012: Member of the Österreichischer Fachhochschulrat (loosely translated as Austrian University of Applied Sciences Council)

  • 2000-2003: Executive at School-business platform (AWS)

  • since 1999: Lecturer at WU Executive Academy

  • 1995-2003: Staff member at the Department for Business Education at WU Vienna

  • 1995-2000: Teacher for commercial subjects at Bundeshandelsakademie Wien 10 (loosely translated as Federal College for Higher Vocational Business Education in Vienna's 10th district)

  • 1989-1994: Interships at Volksbank Krems, Raiffeisenverband Salzburg, Schoeller & Co Bank Wien, Bayerische Hypotheken- und Wechsel-Bank München

Education

  • 2003: Habilitation

  • 1998: Doctorate in Social and Economic Sciences

  • 1995: Graduation with a Master's Degree in Business Education from WU Wien

  • 1990: Matura at Bundesgymnasium Krems