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News Archive MarketingRSS

1st MSc Marketing Alumni Event

Congratulations to the MSc Club team on the impressive 1st MSc Marketing Alumni event held on May 24! Alumni from the first 5 cohorts of the MSc Marketing program shared experiences of their current…

Celebrating 10 years of master’s programs at WU

Ten years ago in 2007, WU launched its first master’s programs. In doing so, WU was amongst the forerunners of Austrian universities to implement the three cycles Bologna system (i.e. bachelor’s,…

Melanie Hetzer wins Austrian Tourism Research Award

We would like to congratulate MSc Marketing student Melanie Hetzer for winning the Austrian tourism research award “Tourissimus” in the category Cities & Destinations. Every year, ÖGAF (Austrian…

MSc Marketing at WU Masterday

The program management team presented the MSc Marketing at the recent WU Masterday. Prospective students got valuable insights from faculty members as well as from students currently participating in…

MSc Marketing Graduates Win the ECR Academic Student Award

Two MSc Marketing graduates won this year’s ECR Academic Student Award in the category “Master Theses”: Ms. Martina Oberrauch, MSc placed first with her thesis entitled “Visual Attention to Banner…

MSc Marketing meets Influencers

Another successful “Marketing meets…” event, organized by the MSc Marketing Club, took place this week. This time the club invited some of the most influential and knowledgeable people in the…

MSc Marketing Student Nina Maglic Participates in Panel Discussion

Nina Maglic-Markovic, one of our MSc Marketing students, was invited to participate in a panel discussion on the image of Central and Eastern Europe. We are proud that Ms. Maglic-Markovic contributed…

MSc Marketing at WU Masterday

At today’s WU Masterday the program management team presented the MSc in Marketing with large participation. Prospective students learned about the MSc Marketing program in detail and could directly…

MSc Marketing Graduation 2017

We congratulate our fourth cohort of MSc Marketing students for graduating from WU! Our fourth cohort of MSc Marketing students successfully completed their studies and celebrated their graduation…

Welcome Class of 2017!

The MSc Marketing program welcomes its 6th cohort! We have started our MSc Marketing program with an international group of students from 19 different nationalities. In our new World-Café students had…