Archive of News WURSS

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about chocolate consumption here and take part in our currently running…

Certification mark - Interview with Monika Koller

What do certification marks mean from the consumer's point of view? What role does psychology play in this? Monika Koller spoke about these and other questions in the ORF 1 documentary “Der…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about digital technologies in everyday life here and take part in our…

Course 3 - Research Methods in Marketing

Course 3 with Monika and Till started this week. Practical relevance is also very important when it comes to research methods. Topics such as Big Data and AI are currently much discussed in research.…

Semester Opening

The m.core-team started off the new semester by welcoming the newly admitted students. The students had the opportunity to get to know the institute's team, who provided information about the content…

Product Packaging - Interview with Monika Koller

Product packaging is often much more than just functionality. Monika Koller was recently interviewed on this topic as part of the ORF program 'Guten Morgen Österreich'. If you want to find out more…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about Apps and personal data here and take part in our currently running…

Welcome to the team

Our new colleague is Tatiana Karpukhina. She will now be joining the team as Assistant Professor. We look forward to working with her in the future and welcome her warmly!

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about local supermarkets here and take part in our currently running…

Farewell Burçak Baş

After almost 2 years at our institute as an assistant professor, our dear colleague Burçak Baş has left us to join the team at KU Leuven in September and continue her successful research work there. …