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News Archive MCARSS

[Translate to English:] shai danziger

Research Talk by Shai Danziger, Tel Aviv University (AU)

As our latest guest for our Research Seminar Series, we welcomed Shai Danziger from Tel Aviv University. He shared his recent work on ESG Investing and Charitable Giving Dynamics in Financial Markets.…

[Translate to English:] gabriela izabela makar

Welcome to the team

Our new colleague is Gabriela Makar. She will be joining the team as a Research and Teaching Assistant. We look forward to working with her in the future and welcome her!

[Translate to English:] harald van heerde

Research Talk by Harald Van Heerde, University of New South Wales (AU)

We were delighted to welcome Professor Harald van Heerde as a speaker for our research seminar series. Harald’s research focuses on developing econometric models to enhance marketing decision-making.…

[Translate to English:] Xiao Liu

Research Talk by Xia Liu, New York University (US)

At the latest research seminar hosted by WU's marketing department, Xiao Liu from New York University captivated the audience with a thought-provoking presentation on "The Impact of Sustainability…

[Translate to English:] ithelps

Pracitioner Talk by Sebastian Prohaska / ithelps

This week at Wirtschaftsuniversität Wien (WU), Sebastian Prohaska, co-founder and CEO of the SEO agency ithelps, delivered an insightful and engaging talk on the essentials of Search Engine…

[Translate to English:] christoph fuchs

Research Talk by Christoph Fuchs, University of Vienna (AT)

Last week, we were pleased to host a thought-provoking talk by Prof. Christoph Fuchs from the University of Vienna, covering an increasingly relevant topic: public reactions to system-level policies,…

[Translate to English:] Porsche Bank AG

Pracitioner Talk by Gennaro Miele & Barbora Piovarova / Porsche Bank AG

At WU (Wirtschaftsuniversität Wien) this week, Barbora Piovarova and Gennaro Miele from Porsche Bank AG delivered an engaging talk about a new app. Barbara introduced the innovative Smart Driver App,…

[Translate to English:] ryan dew

Research Talk by Ryan Dew, University of Pennsylvania (US)

Ryan Dew from the Wharton School (University of Pennsylvania) recently led an engaging session at the WU Vienna University of Economics and Business as part of the Marketing Research Seminar Series.…

[Translate to English:] markus siuda

Practitioner Talk by Markus Siuda / Corvis

At WU (Wirtschaftsuniversität Wien) this week, Markus Siuda, founder and manager of CORVIS, delivered the first talk of the semester titled “Digital Marketing Formula". Drawing on the personal…

WU Logo as fallback image for news article.

Welcome Ass. Prof. Dr. Martin Reisenbichler!

We proudly announce and welcome back our old/new team member Ass. Prof. Dr. Martin Reisenbichler.  Before he joined our team he held a research position at the University of Hamburg. We look forward…