Our successful expert talk series „Praxisdialog“, introduced by Prof. Schnedlitz in 1992 could finally go back on Campus after one and a half years of distance teaching. We are excited to continue the expert talk series in the spirit of Prof. Schnedlitz and are looking forward to interesting guests from the retailing industry.

As a kick-off we have invited Mag. Josef Siess and Mag. Ulrike Kittinger to our stage in the auditorium maximum to present their omni-channel strategy for the MTH group. We could learn about the changes caused by the Covid-crisis and about digitalization trends and challenges for the retail brands of the company. 

We are thanking our guests for an exciting insights into their daily job and are looking forward to have them as our corporate partner in our course „Retail Marketing Consulting Project“.