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Vienna Global Branding Program

The Vienna Global Branding ProgramWU is an international short program on global branding strategies for SMEs. It will take place from May 12 until May 23, 2025.  A group of graduate students, both from WU’s international partners as well as from WU, will jointly attend this intensive program and work together on real-life group projects.

Important Information at a Glance

  • Topic: Global Branding Strategies for SMEs

  • Program Dates: May 13 – May 23, 2025

  • Level and participants: graduate students from WU and WU partner universities

  • Credits: 5 ECTS Credits

  • Application period: students from WU partner universities need to be nominated by their home university by February 28, 2025. WU students can apply in early 2025.

Program Details

Academic Program

Social Program

Application (for students from partner universities)

Program fee (for students from partner universities)

Important information for WU students

Last update: October 2024. All information is subject to change.

Learn more!

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