In order to apply for the Master programs at WU you have to fulfill the requirements for application and to prove your aptitude for the program. In case one or more of the required proofs are missing, your application has to be rejected.

If you are interested in more than one program you must apply for all programs at the same time and order your preferences according to first choice, second choice, etc. Please note that individual program applications may require different information and documents.

It is not necessary to have completed your first degree program at the time of application, proof of completion of your program is not required until actual enrollment. Nevertheless the requirements listed below have to be documented within the uploaded documents.

Requirements for application:

1.Relevant Bachelor's program:

Completion of or enrollment in a relevant degree program at a recognized Austrian or foreign post-secondary institution. Prerequisites for the Master’s Program include:

• The program must comprise at least 180 ECTS credits (corresponding to three academic years)

• Business Administration and/or economics worth a minimum of 30 ECTS credits

The Bachelor Programs in Business, Economics and Social Sciences (BAWISO) and Business and Economics (BBE) at Vienna University of Economics and Business fulfill the prerequisites.

2. Sufficient proficiency in English:

The proof of English competence has to be submitted at the time of application. In case the English language proof is not uploaded in the online tool, your application will be rejected.

• English as first language

• A full English-taught bachelor’s program (at least 3 years) or master’s program (at least 2 years); a confirmation from the university is required to prove that the completed program was taught in English. Please note that only an exchange semester or year in an English speaking country or with courses taught in English is not sufficient.
  To be considered official the document has to be stamped and signed by your university.

• One of the following valid certificates (official or unofficial test report): TOEFL iBT 100 or higher, TOEFL IBT Home Edition 100 or higher, IELTS 7.0 or higher [(Online) Academic Version], Cambridge English: CAE (Certificate of Advanced English), CPE (Certificate of Proficiency in English), BEC Higher (Business English Certificate Higher), UNIcert III

• Oxford Test of English (at least 150 points-C1): This exam is offered p.e. by WU Business Language Center

• A certificate from a university language center confirming the applicant has achieved level C1 according to the Common European Framework of Reference for Languages. The certificate has to prove that you took one or more tests to assess your reading, writing, listening and speaking skills. These skills should correspond to level C1 or higher according to the CEFR. Course transcripts or confirmations about your overall language skills (e.g. DAAD-Certificates) or certain language courses will NOT be accepted as proof of your language skills. If you are not sure whether your language certificate fulfils these criteria, please submit one of the standardized tests mentioned above.

• Graduates of WU’s Bachelor´s program in Business and Economics; Bachelor´s program in Business Law and Bachelor´s program in Business, Economics and Social Sciences already fulfill this requirement

3. Proof of aptitude (selection criteria)

• all documents are to be submitted in English;

• evaluation criteria will include, but are not limited to, clarity of presentation and authenticity;

• make sure to observe guidelines as described below.

• Curriculum vitae in English (without photograph).
  Make sure to explicitly outline the following:

  • Academic experience

  • Professional experience

  • Any extracurricular experience that has helped define you as a person

• A sample of your own writing (600-800 words overall):

  • Introductory paragraph: "In your own view, what is the defining characteristic of business communication?" (150-200 words)

  • Then, answer each of the following questions (150-200 words per answer):

    • "Name a particular event in your academic or professional career [make sure to refer to a specific entry in your CV] in which cultural or language issues had a significant impact on communication."

    • "Describe the biggest communicative challenge you were facing when preparing your application for the Master's Program."

    • "The group of students admitted to the Master's in Business Communication each year comprises a wide range of nationalities and individual personalities. Based on your own cultural and educational background, describe areas in which you would expect such a diverse cohort to integrate and interact easily as well as those instances where you anticipate potential problems in this context."

• Statement of motivation (400-600 words) including the following topics:

  • Motivation for studying BizComm: Why did you choose to apply for Bizcomm instead of other (business) communication programs? What makes BizComm special for you? Why are you applying at WU?

  • Relevant academic and practical experience: how does your academic background and your practical (professional and voluntary) experience qualify you for studying BizComm?

  • Future career plans: What do you want to do after completing BizComm? How will BizComm help you achieve these goals? Be as specific as you can at this point.

• Personalized letter of recommendation written by a course teacher, an advisor or supervisor of an academic thesis, or the educational institution at which the course or courses were attended or the academic thesis was written, or a letter of recommendation from a supervisor from an employment relationship in which practical work experience relevant to the master’s degree program was acquired, detailing your achievement potential