The Power of the (New) Media

Location: Library & Learning Center Ceremonial Hall 1 and YouTube livestream Starting on 23 March 2022 at 18:00 WU matters. WU talks.
Type Lecture / discussion
LanguageGerman
Organizer WU (Vienna University of Economics and Business) Marketing & Communications

Beware of fake news!

This Event is organized in cooperation with the daily “Die Presse”

Lecture and discussion as part of the Wirtschaft Wissenschaft Unplugged series

The media are powerful. They act as commentators, critical voices, and watchdogs. As the “fourth branch of government,” the media influence politics and society. But media consumption is changing. Traditional outlets such as newspapers, TV, and radio are losing ground to digital, highly personalized channels. Does selective media consumption lead to an increase in fake news and conspiracy theories? What’s the media’s response? How independent are they? We’ll be discussing the power of the media and its limits.

Lecture:

Lisa-Marie Idowu, Research Project Staff Member, Institute for Communication Management and Media, WU

Jens Seiffert-Brockmann, Professor, Head of the Department of Foreign Language Business Communication, WU Vienna

Discussion:

Fritz Hausjell, Department Vice-Chair, Department of Communication, University of Vienna

Lisa-Marie Idowu, Research Project Staff Member, Institute for Communication Management and Media, WU

Alin Ionesi, marswalk, CMO & Co-Founder

Anneliese Rohrer, journalist

Jens Seiffert-Brockmann, Professor, Head of the Department of Foreign Language Business Communication, WU Vienna

Moderated by:

Anna-Maria Wallner, „Die Presse“

LIVESTREAM

*Please note: Registration is required if you wish to attend the event in person on Campus WU, all attendees and visitors need a "2,5G"-proof (vaccinated/recovered from a Covid-19-infection or a negative PCR/molecular test taken no longer than 48 hours ago). No sign-up is necessary to watch the livestream on YouTube.

As the number of seats in Ceremonial Hall 1 is limited, seating is provided on a first-come-first-served basis.

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