Welcome Luca!

09/10/2023

We are delighted to welcome Luca Held to our institute as our new PraeDoc.

Luca Held completed his Bachelor's degree at Queen Mary University of London and his Master's degree at the Vienna University of Economics and Business with a specialization in "Marketing for a better world".

During his employment as a Teaching and Research Assistant at the Institute of Marketing Management, Luca was able to get to know and love the Marketing Department at an early stage. We are delighted that he wants to remain part of the WU marketing team and climb the academic career ladder with us.

We wish him all the best for his start at the institute!

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