"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about privacy and apps here and take part in our currently running survey: …

Kick-off Marketing Study Project and Best Poster Award

Our Marketing Master Students are now in the phase of writing their Master’s Thesis. Last week, the Marketing Study Project F, led by Monika Koller (m.core) and Nadine Schröder (MCA), had its kick-off…

Final presentations in course 4

On Wednesday it was time for the final presentations in our course 4 “Marketing and Consumer Research Project”! Throughout the entire semester, our students examined the question “What will we be…

Happy semester break!

As another successful semester has come to an end, we wish you all relaxing days. We hope you have the opportunity to recharge and look forward to seeing you again in the summer semester 2023!

Registration starts soon!

Registration (eVVZ) for the course “Access to Specialization: Marketing and Consumer Research“ is open from January 26th, 14:00 until January 29th, 2023. After a successful registration the…

"Im Fokus" - join in and get new insights

Our monthly research series "Im Fokus" explores recent questions relevant for research and practice. Learn interesting facts about donations here and take part in our currently running survey: What…

Interview with Monika Koller

January's issue of ÖH's magazine STEIL features Monika Koller for the professor chat. Check it out and enjoy reading!

We wish you relaxing holidays and all the best for the New Year!

Marketing Insights

Last week the students in our course 5 “Marketing Insights” presented their favorite fact in marketing, as well as their “everything is possible” videos. For the videos, the students visited different…

Marketing Insights – Field trip to Loop

In course 5 “Marketing Insights”, we had the opportunity to visit  Agentur Loop. Our bachelor students got insights into the work of Loop at their Viennese office centered in the heart of the first…