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Defense Agnieszka Zablocki

Agnieszka Zablocki successfully defended her dissertation on "The Influence of Online Reviews on Attitudes Towards Brands and Products". The Defense included the presentation of the main research…

Providing greater value to MBAs and Business Schools

Professor Schlegelmilch has been cited by the Times Higher, promoting the idea that MBA degrees should be for rent. This would change business schools into a subscription business: …

Date, time and place of the next entry exam – WS 2018/19

Wednesday, 5th September 2018, 5 pm – 6 pm, Teaching Center, TC.0.10 (Audimax). You can register for the entry exam via the web for course #1555 - "Einstieg in die SBWL - Internationales Marketing…

Fellowship by the Academy of International Business

Professor Schlegelmilch has been awarded a fellowship by the Academy of International Business (AIB), the leading association of scholars and specialists in the field of international business. The…

Open position in IMM

The Institute for International Marketing Management is currently inviting applications for a 30 hours/week Teaching and Research Associate Position (pre-doc, employee subject to the terms of the…

Bachelor Thesis Information Event

The next “Bachelor Thesis Information Event” will take place on Tuesday, 10th April at 6 pm - 7,30 pm in the TC. - 3.01, so if you are interested in writing your Bachelor Thesis at IMM, and have any…

Interview with Prof. Bodo B. Schlegelmilch

Ms. Bärbel Schwertfeger interviewed Professor Schlegelmilch for her influential online "MBA Journal". He talked about his new role in AMBA. The interview was held in German.  Read more

Association of MBAs welcomes Professor Bodo Schlegelmilch as Chair

Professor Bodo Schlegelmilch has been elected Chair of the Association of MBAs (AMBA), following the retirement of Len Jones, who had been Chairman of the organisation since 2012. Read more

There’s no shame in being materialistic – it could benefit society

This refers to a paper recently published by Dr. Sandra Awanis, Dr. Charles Cui and Prof. Schlegelmilch. Enjoy the article! Here is the link

Act Local, Go Global – from Styria to the Netherlands, from Vienna to the UK, and more!

Once more our students planned their own travel routes for their products in the past winter semester 2017/18! “Global Business Planning” is the final seminar in the specialization International…