Abstract

Stereotypes strongly influence social interactions. This is also the case for stereotypes about professions. Jurgen Willems will report on ongoing research about stereotypical associations regarding public servants, and about various professions in the public sector as well as the for‐profit and nonprofit sectors. A detailed insight in professional stereotypes can lead to a better understanding of the theoretical and practical challenges, such as citizen behavior towards public servants, as well as the attractiveness of and political decisions about public service jobs. He will also give an insight in learning points with respect to analyzing cognitive word associations.

https://www.wu.ac.at/en/pubmgt/research/public-value-reputation-and-stereotypes  

Bio

Jurgen Willems is Professor for Public Management & Governance at the Vienna University of Economics and Business (WU Wien). His teaching and research cover a variety of topics on citizen-state and citizen-society interactions. Concrete research interests are: Changing civic engagement and its new challenges for public policy and management; The increasing importance of bureaucratic reputations and the influence on citizens' and public servants' behaviors; Network governance for within-sector and cross-sector collaborative eco-systems; and the impact of new technologies on citizen-state and citizen-society interactions.